{"id":29636,"date":"2022-09-27T12:36:00","date_gmt":"2022-09-27T10:36:00","guid":{"rendered":"https:\/\/www.audience-advantage.com\/work\/nespresso\/"},"modified":"2025-11-06T12:27:36","modified_gmt":"2025-11-06T10:27:36","slug":"nespresso","status":"publish","type":"work","link":"https:\/\/www.sales-drive.com\/nl\/work\/nespresso\/","title":{"rendered":"Nespresso"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>B2B verkoopeffici\u00ebntie in verschillende markten verbeteren: Hoe Nespresso Professional de verkoop verenigde met \u00e9\u00e9n platform<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nespresso Professional wilde meer dan alleen mooie brochures &#8211; ze hadden een schaalbare digitale aanpak nodig om de verkoop op meerdere markten te stimuleren. Met Salesdrive bouwden ze een dynamische toolkit die lokale verkoopteams voorziet van krachtige content, waardegedreven simulaties en realtime inzicht in kopers. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Wat ze hebben bereikt met Salesdrive:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Gecentraliseerd platform voor alle verkoopteams in alle markten<\/li>\n\n\n\n<li>Gepersonaliseerde inhoudservaringen die de betrokkenheid van kopers vergroten<\/li>\n\n\n\n<li>Real-time tracking om follow-ups te verbeteren en verkoopcycli te verkorten<\/li>\n\n\n\n<li>Consistente brand storytelling, aangepast per regio en doelgroep<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Ontdek hoe Nespresso Professional hun verkoopcontent harder liet werken &#8211; lees de volledige case.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ontdek hoe Nespresso de toekomst van B2B-sales vormgeeft met geavanceerde technologie die in elke stap van de salespipeline een concurrentievoordeel oplevert.<\/p>\n","protected":false},"featured_media":57497,"template":"","class_list":["post-29636","work","type-work","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.1 (Yoast SEO v27.1.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Nespresso - Salesdrive<\/title>\n<meta name=\"description\" content=\"Nespresso Professional verstevigde B2B-sales met Salesdrive: centraal verkoopplatform, gepersonaliseerde content en real-time inzichten.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sales-drive.com\/nl\/work\/nespresso\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nespresso\" \/>\n<meta property=\"og:description\" content=\"Nespresso Professional verstevigde B2B-sales met Salesdrive: centraal verkoopplatform, gepersonaliseerde content en real-time inzichten.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.sales-drive.com\/nl\/work\/nespresso\/\" \/>\n<meta property=\"og:site_name\" content=\"Salesdrive\" \/>\n<meta property=\"article:modified_time\" content=\"2025-11-06T10:27:36+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.sales-drive.com\/wp-content\/uploads\/2025\/06\/Case_Nespresso-2-1024x571.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"571\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Geschatte leestijd\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.sales-drive.com\/nl\/work\/nespresso\/\",\"url\":\"https:\/\/www.sales-drive.com\/nl\/work\/nespresso\/\",\"name\":\"Nespresso - Salesdrive\",\"isPartOf\":{\"@id\":\"https:\/\/www.sales-drive.com\/nl\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.sales-drive.com\/nl\/work\/nespresso\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.sales-drive.com\/nl\/work\/nespresso\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.sales-drive.com\/wp-content\/uploads\/2025\/06\/Case_Nespresso-2.png\",\"datePublished\":\"2022-09-27T10:36:00+00:00\",\"dateModified\":\"2025-11-06T10:27:36+00:00\",\"description\":\"Nespresso Professional verstevigde B2B-sales met Salesdrive: centraal verkoopplatform, gepersonaliseerde content en real-time inzichten.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.sales-drive.com\/nl\/work\/nespresso\/#breadcrumb\"},\"inLanguage\":\"nl-NL\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.sales-drive.com\/nl\/work\/nespresso\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\/\/www.sales-drive.com\/nl\/work\/nespresso\/#primaryimage\",\"url\":\"https:\/\/www.sales-drive.com\/wp-content\/uploads\/2025\/06\/Case_Nespresso-2.png\",\"contentUrl\":\"https:\/\/www.sales-drive.com\/wp-content\/uploads\/2025\/06\/Case_Nespresso-2.png\",\"width\":2242,\"height\":1250},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.sales-drive.com\/nl\/work\/nespresso\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.sales-drive.com\/nl\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Nespresso\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.sales-drive.com\/nl\/#website\",\"url\":\"https:\/\/www.sales-drive.com\/nl\/\",\"name\":\"Salesdrive\",\"description\":\"Drive more sales with Salesdrive.\",\"publisher\":{\"@id\":\"https:\/\/www.sales-drive.com\/nl\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.sales-drive.com\/nl\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"nl-NL\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.sales-drive.com\/nl\/#organization\",\"name\":\"Salesdrive\",\"url\":\"https:\/\/www.sales-drive.com\/nl\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\/\/www.sales-drive.com\/nl\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.sales-drive.com\/wp-content\/uploads\/2024\/03\/Salesdrive-Favicon.jpg\",\"contentUrl\":\"https:\/\/www.sales-drive.com\/wp-content\/uploads\/2024\/03\/Salesdrive-Favicon.jpg\",\"width\":512,\"height\":512,\"caption\":\"Salesdrive\"},\"image\":{\"@id\":\"https:\/\/www.sales-drive.com\/nl\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/be.linkedin.com\/company\/salesdrive-platform\"]}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Nespresso - Salesdrive","description":"Nespresso Professional verstevigde B2B-sales met Salesdrive: centraal verkoopplatform, gepersonaliseerde content en real-time inzichten.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.sales-drive.com\/nl\/work\/nespresso\/","og_locale":"nl_NL","og_type":"article","og_title":"Nespresso","og_description":"Nespresso Professional verstevigde B2B-sales met Salesdrive: centraal verkoopplatform, gepersonaliseerde content en real-time inzichten.","og_url":"https:\/\/www.sales-drive.com\/nl\/work\/nespresso\/","og_site_name":"Salesdrive","article_modified_time":"2025-11-06T10:27:36+00:00","og_image":[{"width":1024,"height":571,"url":"https:\/\/www.sales-drive.com\/wp-content\/uploads\/2025\/06\/Case_Nespresso-2-1024x571.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Geschatte leestijd":"2 minuten"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.sales-drive.com\/nl\/work\/nespresso\/","url":"https:\/\/www.sales-drive.com\/nl\/work\/nespresso\/","name":"Nespresso - Salesdrive","isPartOf":{"@id":"https:\/\/www.sales-drive.com\/nl\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.sales-drive.com\/nl\/work\/nespresso\/#primaryimage"},"image":{"@id":"https:\/\/www.sales-drive.com\/nl\/work\/nespresso\/#primaryimage"},"thumbnailUrl":"https:\/\/www.sales-drive.com\/wp-content\/uploads\/2025\/06\/Case_Nespresso-2.png","datePublished":"2022-09-27T10:36:00+00:00","dateModified":"2025-11-06T10:27:36+00:00","description":"Nespresso Professional verstevigde B2B-sales met Salesdrive: centraal verkoopplatform, gepersonaliseerde content en real-time inzichten.","breadcrumb":{"@id":"https:\/\/www.sales-drive.com\/nl\/work\/nespresso\/#breadcrumb"},"inLanguage":"nl-NL","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.sales-drive.com\/nl\/work\/nespresso\/"]}]},{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/www.sales-drive.com\/nl\/work\/nespresso\/#primaryimage","url":"https:\/\/www.sales-drive.com\/wp-content\/uploads\/2025\/06\/Case_Nespresso-2.png","contentUrl":"https:\/\/www.sales-drive.com\/wp-content\/uploads\/2025\/06\/Case_Nespresso-2.png","width":2242,"height":1250},{"@type":"BreadcrumbList","@id":"https:\/\/www.sales-drive.com\/nl\/work\/nespresso\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.sales-drive.com\/nl\/"},{"@type":"ListItem","position":2,"name":"Nespresso"}]},{"@type":"WebSite","@id":"https:\/\/www.sales-drive.com\/nl\/#website","url":"https:\/\/www.sales-drive.com\/nl\/","name":"Salesdrive","description":"Drive more sales with Salesdrive.","publisher":{"@id":"https:\/\/www.sales-drive.com\/nl\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.sales-drive.com\/nl\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"nl-NL"},{"@type":"Organization","@id":"https:\/\/www.sales-drive.com\/nl\/#organization","name":"Salesdrive","url":"https:\/\/www.sales-drive.com\/nl\/","logo":{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/www.sales-drive.com\/nl\/#\/schema\/logo\/image\/","url":"https:\/\/www.sales-drive.com\/wp-content\/uploads\/2024\/03\/Salesdrive-Favicon.jpg","contentUrl":"https:\/\/www.sales-drive.com\/wp-content\/uploads\/2024\/03\/Salesdrive-Favicon.jpg","width":512,"height":512,"caption":"Salesdrive"},"image":{"@id":"https:\/\/www.sales-drive.com\/nl\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/be.linkedin.com\/company\/salesdrive-platform"]}]}},"_links":{"self":[{"href":"https:\/\/www.sales-drive.com\/nl\/wp-json\/wp\/v2\/work\/29636","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sales-drive.com\/nl\/wp-json\/wp\/v2\/work"}],"about":[{"href":"https:\/\/www.sales-drive.com\/nl\/wp-json\/wp\/v2\/types\/work"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sales-drive.com\/nl\/wp-json\/wp\/v2\/media\/57497"}],"wp:attachment":[{"href":"https:\/\/www.sales-drive.com\/nl\/wp-json\/wp\/v2\/media?parent=29636"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}